Im Eilisha, The Founder, Designer and all things Eilisha the Label.

I started my fashion brand in 2022, it started out by forming from a love of wanting to create styles that I was struggling to find in New Zealand when I needed an outfit. Something trendy, but won’t date fast as items are made to be worn across all seasons (well they should be!)

As I launched and started creating “collections" It slowly developed that my love was also focusing on creating a brand that stands by slow production movement, encouraging customers buy less by creating less and wear items on repeat instead.

Seeing the volume of stock companies hold and waste in production volume is what encouraged me to only ever launch items in really small order quantities (10-20 units)and stay away from collections by releasing monthly drops of (1/2) items of stock at a time and it is something I truely want to stand by.

Creating less, always. 

With a really girly side, my brand will always feature pops of colour, mixed in with neutral of course. Frills and flirty styles that will be an ode to my personal style.

Every single purchase, message or follow I see you & I thank you it means the world as I grown my small New Zealand fashion label.

Thank you <3